Secret confessions of a chocolatier

Secret confessions of a chocolatier

I’m saving my biggest confession for a bit later. Please read on to the end of the blog where all will be revealed…..

I’m not sure how secret my confessions are, but here goes:

Dawn Fry

Sexy Job Title

For years I worked in offices, I might have had a bit of a fancy title like General Manager at a Professional Body. No one really knew what you did though, unless you bored them with lots of detail.

Asked my profession now and I answer ‘chocolatier’, it feels exciting, a bit different, certainly tasty, and definitely a talking point.   

Confession No 1:
I love it when someone asks what I do.

Tales from the Tanks

Two tanks of chocolate

The title of this blog implied I would be giving away my secret confessions, in reality, I think you do more of that than me. In my workshops, there are a group of people leaning over a vat of molten chocolate. 

The air is thick with the aroma of chocolate.

People are dropping fillings into the tank, retrieving them, and then moving their forks up and down rhythmically, removing the excess chocolate. They start to talk and share their stories. As much as we have fun and a laugh together, we also share some difficult times. It’s a real privilege to be a part of that with my groups.  

Confession No 2:
Chocolate therapy is the way forward.

The wonderful world of chocolate

Working with chocolate is a wonderful way to earn a living, but the actual world of chocolate is amazing.

The fascinating history, the way it’s grown and manufactured. Many artisan producers play with flavours and create new and exciting pairings. Creativity, tastings, competitions, cakes, puddings, bars, truffles, and everything in-between. It’s great to be part of something so innovative and varied.

Confession No 3:
Since working with chocolate, I’ve gone properly over to the dark side, I love something really strong and bitter.

The downside

Cleaning up is the worst bit of the job. Chocolate really does get everywhere. On the upside, you can nibble a bit of chocolate while you work and I do reflect on the fact that someone could be telling me what to do. Even when I’m cleaning I love being my own boss.

Confession No 4:
I save up all my chocolate mats to wash in one go, I can’t face them otherwise. You need loud music and lots of tea towels.

People are the spice of life

A group of people at a hen party

From the outset, I never stood on my own making chocolates to sell. Workshops and experiences were my intentions and one I’m happy to have stuck with. It was a little tricky in lockdown, but thankfully we are back together again. I’ve never been so busy, so you must be up for experiences in person again too.

Confession No 5:
I love the people as much as I love the chocolate (sometimes even a little bit more). That’s my biggest secret. You make chocolate so much more fun, and it just wouldn’t be the same without you.

The not-so-secret confessions of a chocolatier!

What I’ve learnt from running events

What I’ve learnt from running events

Whether you run your own business or not, you will come up against running an ‘event’ at some point. The Christmas lunch, a party, or something work-related – you can’t escape!

A group of people at a hen party

I’ve been running chocolate workshops for over 12 years, and I love working with chocolate and people. 

A workshop, dinner party, or having a table-full at Christmas, the same principles apply to whatever event you might be planning.

Here’s what I’ve learnt from running events

Who’s it for

Who’s your audience?  

My events span primary and secondary schools to team building – so the audience is very diverse. 

Put yourself in the shoes of the attendees. What will make it interesting and relevant for them? If you are working with small children, there can be no gaps (have some colouring up your sleeve to keep them occupied for example).

Here are some specific tips on running successful school events.

What are the expected outcomes?

If you are being hired to deliver an event, this may be easier to achieve. Ask! It’s best to request a phone call or a face-to-face meeting if possible as you can drill down into expectations and ask specific questions. This allows you to manage expectations too.

Even if it’s a family gathering, take a moment to reflect on the guests and what would be suitable for all, bearing in mind there could be different ages and abilities.

How can you achieve expected outcomes?

Have an open mind. Sometimes a request can seem almost impossible. 

I can't written on a piece of paper.  Someone is cutting off the 't so it reads I can

Hold that thought for a while and think to yourself I would like a solution to this. See what comes up.

Trust yourself and your previous experiences, don’t be afraid to put your own stamp on something.

Think about yourself and your needs too. Don’t promise something that is at such a high cost to you it will go wrong, cause you too much stress or make you feel resentful.

What’s plan B?

This is not always possible but having a backup plan is a great strategy. It might just be for elements of the event, where you think there could be stumbling blocks. If a crisis happens on the day, you will find a way through. As long as no one is in actual danger, own up, explain, agree to move on – whatever it takes to get things back on track.

Run it through

This is the best way to ensure your event is a success. Imagine the moment the first person arrives, to the moment the last person leaves, what will be happening and when. Then go through exactly what will be required for each element of their time with you. 

Make a list as you go.

Prep within an inch of your life

Someone laying the table

Once you’ve run it through you will know what needs to be prepped beforehand. Do as much as possible. You can’t be too prepared as once your event is underway your attention is required, and time disappears.

Know your limits. Think about what others can bring to the party if you need to have someone on hand to help. Play to your strengths.  

Act like a pro 

This is not meant to be confusing – you need to be authentic and yourself, but you do need to be the best version of yourself you can be. This does take some energy and it may not feel totally comfortable at first.

Sometimes you have to fake it a little until you make it. This is not being dishonest or inauthentic, it’s acting a little more confident than you feel. It’s about NOT over-sharing how nervous you are or all the things you are worried about that might go wrong. Act like it’s all fine, and if it doesn’t feel fine just yet, keep the faith that it will.

It’s your event, you are responsible for creating some atmosphere, be engaging and interesting, and put lots of energy into making it a success. You can only do so much though, and sometimes your best is not good enough for everyone. We don’t always know their story and will need to chalk it up to experience.

Gain valuable feedback

Find out how your event was received. A corporate-style event makes this a little easier as you can supply feedback forms. 

Talk to people, make a call, go over elements of the event with them, especially if you felt it could have gone better at certain points. Listen. 

You will pick up little nuggets at the event itself if you are open to hearing how people are experiencing their time with you.  

Review and improve

Go over the event in fine detail. Think about those things that worked well, do more of them. For the things that didn’t work quite as well, or you gained insight from feedback, tweak. Keep honing as we can always improve.

squares of white and dark chocolate in a pile

Seriously, if you really want to know what I’ve learnt from running events, add chocolate! You don’t have to be a chocolatier, you could just throw in a tasting for fun, everyone will love it.

Every event is hard work as it will take effort and energy to make it work well. Hosting a great event is such a buzz, one that you will learn and grow from too.

Be confident in your event and others will follow suit. Enjoy and don’t forget to come and tell us all about it.

Top of the Christmas Chocs

Top of the Christmas Chocs

I previously shared my ‘top of the chocs’ – five favourite chocolate recipes you can make at home.

It’s time for a festive update and a focus on lovely chocolate creations ideal for Christmas.

Here are my five top of the Christmas Chocs:

Christmas cake with chocolate icing and sprinkles topped with holly

Chocolate Christmas Cake 

Maybe you are not a fan of the rich fruity traditional Christmas cake and you’d like an alternative? 

This is an Italian version – full of nuts and chocolate. I found it in my Delia Christmas cookbook, but she credits the wonderful Anna del Conte for its origin). Chocolate and nuts, what’s not to love about this Christmas cake!  

It will keep for two weeks and can be frozen. No weeks of feeding beforehand.

Yule Log

Chocolate yule log

No Christmas would be complete without a chocolate log or Bûche de Noël.

I’ve shared a Mary Berry recipe here with thanks to BBC Good Food. The only amendment I would make is to use a higher cocoa content chocolate in the ganache. Mary is fond of using Bournville or similar, but I prefer more chocolate kick for my bark! 

There are some good shop-bought options available. Here’s a list of the best shop buys from Good Housekeeping.

Cheats Chocolate Trifle 

We all need a little cheat over Christmas, especially one that looks and tastes fabs but requires minimum effort.  

If you have time, you can cheat a little less by making your brownies. Shop bought will work fine here though.  

Method:

Break up your brownies and pop in the bottom of your trifle bowl.  

Spoon over some booze of your choice (Baileys works well and is suitably festive).  

Add a layer of something extra here – crushed Oreo biscuits, Maltesers or some boozy cherries for example.

Take a pot of posh custard (one with real vanilla) and add 100g of dark chocolate in button form, or broken into small pieces. Gently heat to melt the chocolate pour. Allow to cool (you can pop some clingfilm on the top to stop a skin from forming). Pour this over the brownies – cool.

The final layer is some boozy cream. Add the same booze you used to soak the brownies – around 100ml booze to 500ml double cream. Sift in 25g of icing sugar and whisk to soft peaks.

Spoon on a generous layer of cream and decorate with chocolate sprinkles of your choice (more Maltesers if you have already used them)

Enjoy mmmmmm.

Chocolate Salami 

Chocolate salami

This is a kid-friendly version of chocolate salami, which they can make – a rocky road sausage. It requires a couple of hours for the shaping element. Choose a festive film to go with the making process! With thanks to Claire Burnet of Chococo.  

Method:

Cover a baking tray with two layers of clingfilm

Melt 225g dark/milk chocolate to taste

Smash 100g of digestives and add these with 100g mixed dried fruits of your choice to the melted chocolate mixture, and 50g mini marshmallows – mix well

Leave to cool for 10 mins then pour onto your baking tray

Bring up the clingfilm and fold over the chocolate mixture, roll to form a sausage shape

Pop in the fridge, take out every 10 – 15 mins, and roll again to return to a sausage shape. It takes about approx. 2 hours to properly firm up

10 mins before you want to serve your sausage, take it out of the fridge. Roll in icing sugar for an authentic salami look, slice, and serve

There is a rather grown-up fruity salami sold by Chococo’s. It won a Great Taste award and is vegan-friendly.   

Truffles 

The perfect little homemade pressie, or to serve as a treat after a festive meal. Don’t forget you can flavour your ganache mixture with some booze or decorate in different coatings such as icing sugar or nuts.

three truffles with different chocolate finishes
Method:

250g dark chocolate

250g double cream

100g light muscovado sugar

Break the chocolate into small pieces and pop in a bowl.  

Place the cream and sugar in a small saucepan, bring to a boil and simmer for one minute.

Turn off the heat and allow the cream to cool for one minute. (If you pour boiling cream onto your chocolate, it will cause the chocolate to split – time the minute, don’t guess!)

Pour the cream/sugar onto the chocolate and mix well until smooth and very glossy – you can add a splash of booze at this stage. It may look like it is going to split but keep whisking and it will come back to a smooth mixture.

Allow to cool at room temperature, then place in the fridge, covered, for at least two hours or until fully set.

To roll, remove from the fridge and use a teaspoon to scoop even-sized pieces and place them on parchment paper. Powder your hands with cocoa powder and roll the ganache into even-sized spheres.    

(Take care not to handle for too long or the ganache will begin to melt).

Bloody Mary cocktail with lime and celery stick
Bloody Mary made with chocolate vodka!

If you want to go to town, you could then dip your ganache into tempered chocolate and create a lovely crunchy shell.

Not sure what’s the best chocolate to work with read this first!

Now after all that cooking you may need a restorative hot chocolate, or perhaps something a little stronger – chocolate vodka anyone?

The best chocolate to buy this Christmas

The best chocolate to buy this Christmas

It wouldn’t be Christmas without chocolate.

chocolate truffles by paul a young

There is plenty already on offer in the shops. What bargains are out there for some of the old favourites? Let’s also look at some mid-range and posh chocs if you want to change it up a bit this year.

What is the best chocolate to buy this Christmas?

Advent Calendars

You pop the same version in your basket each year and try not to eat the whole lot before you give it to the kids!  

How about something a little alternative?  

The Evening Standard has compiled a brilliant list of different advent calendars which include vegan, artisan chocolatiers, charity options, green, free-from, and even some alternatives to chocolate!

The Trusty Favourites

What do you have in your house?  

Quality Street, Roses, Celebrations?

That big bowl filled with shiny wrappers is too tempting, and even when you are full of turkey you can’t help dipping in on the way past!

Aldi currently seems to offer the best deal on Quality Street and Celebrations, with the price reduced to £3.50 for 650g. Morrisons are offering Roses at £3.99 for 600g or two tubs for £6.99, Tesco £4 for 600g or £7 for two tubs with a Clubcard (at the time of writing).

Mid-range Chocs

A couple of years ago we decided to ditch the chocolate tubs (we ate too many of them) and go for a little less in quantity but a little more up-market in quality.

We opted for a smaller bowl of Lindor chocolates instead. Now comes a real dilemma – what flavour(s) do you choose?

White, Strawberries and Cream, Milk, Salted Caramel, Hazelnut, Pistachio, Mint, Coconut, Orange, Dark or go for an assorted box?

If you are lucky enough to live near one of their shops, you can go grab some pick and mix.

Another good chocolate shop to consider is Hotel Chocolat. I love choosing their selector packs for each person sitting at my Christmas table and will offer these at the end of our meal. They are currently £12 for three.

Chococo, an independent company based in Dorset, has a fantastic range of chocolates on offer and a good online shop. Chocolate festive wreath cake (vegan option available) or a festive chocolate salami anyone?

Posh Choc

If you really would like to go, gourmet, this Christmas, then you might consider buying some chocolates from artisan chocolatiers.

William Curley, Pierre Marcolini, and Paul A Young are some of my personal favourites. Many of their creations are like works or art, they almost look too good to eat!

The Chocolate Society also has a wonderful selection of gourmet chocolates on offer. Cocoa Runners showcase brilliant and alternative chocolate bars, which you can buy as a one-off or sign up for a subscription.

If you are in London, a visit to Fortnum and Mason is well worth it for chocolate treasures. Or pop to their website where they say it how it is…… ‘Welcome to Chocolate Wonderland’.

The posh chocolate world is a wonderful delight to explore. Enjoy!

Chocolate is the easy bit of Christmas
Chocolate Christmas pudding on green mat

If you are feeling a little frazzled, here are some great tips to get ahead this Christmas.

If you want a bit of chocolate therapy, you may wish to come and make your own treats – to keep for you or pass on to loved ones. Gift vouchers are also available.  

Do come and share your fav chocs with us all – we want to know what you have?  

Happy Chocmas everyone.

How to run successful school events

How to run successful school events

I’m not teacher trained. Everything I have learned is from hands-on experience working in the many schools I’ve visited around the UK.

Empty classroom with desks and a blackboard

Primary, secondary, state, private, and specialist schools have been good enough to book my services over many years. Specialist schools might be for excluded children, unable to stay in mainstream education or those with learning disabilities for example.

This week I was lucky enough to be invited to run chocolate tasting workshops at a secondary school as part of an Enrichment Day. I ran the same workshop five times for five different classes. Hard work but the children loved it and feedback has been really positive. 

Here are my tips on how to run successful school events:

Be safe and follow protocols

Ensure you know what is expected by the school and what is required legally for your own protection and that of the school and children.  

DBS certification, Health and Safety information/certification if relevant, your safeguarding policy for example. Please do your research and find out what is required from the relevant authorities.

Types of events

The school will have booked you for a specific event. Ensure you have understood the outcomes they expect from the day and clearly communicated these.  

After sending over the initial information, I will try and arrange a phone call with the school contact to ensure I fully understand their expectations. It’s a chance for you to explain in your own words how the event will work too.

Remember, say yes and then work out how you are going to deliver what they want. You have the chance to tweak and advise what would work best for them.

Thanks to being asked to do things, I’ve developed workshops for primary schools that included chocolate making and tasting. I offer the same for secondary schools, as well as Enterprise Days.

Enterprise Days

I will typically work with a whole year group. When I was first tasked with putting on this type of day, I knew I had 180 pupils and I had to make it relevant and interactive for all. My aim was to get to smaller working groups.  

I started the day with a plenary session. Speaking to the whole year group and setting them up for the challenge before sending them back to their classrooms.  

Each class became a new chocolate company. Within each company were five departments. Every department had to communicate with each other to complete a business plan for a new chocolate company concept. Once this was submitted, they got to work on a presentation.  

We all came together to hear their pitches and a winning company was announced.

What the pupils create, their imagination and their enthusiasm is truly inspiring.   One lad once said to me, “I might run my own business as then I could really make a difference in the world.”

It’s all in the preparation

Prep within an inch of your life! Go over everything you will be doing with a fine toothcomb and ensure you are ready to deliver. You don’t have any time once you are in the classroom.

If you are going to be catering for any special needs, ensure you are fully aware of how best to handle things. Ask the teacher for advice if necessary.

The school may have informed you about any special dietary requirements (if relevant). I recommend checking again once in the classroom in case someone has been missed.

There is often hardly any time to even visit the loo on a school day, so have everything you need to hand. Include your drinks, snacks, and lunch.

Have the right mindset

You genuinely have to like the children.

They are enthusiastic, inquisitive, creative, and funny. You may find their behaviour a little challenging at times, but remember they are just kids. There is usually a reason for their behaviour and it’s your job to make everyone feel included and able.

You need to be on their side and want them to have a good time.  

If you can’t manage that, they will spot it a mile off.

Show your expertise

Demonstrate passion, enthusiasm, and interest in your topic. Bring it alive.

Dipping chocolates into a tank of chocolate

Think about the audience and how best they will receive the information. Engage the children with questions and allow them to interact. Bring props, visuals, hand things around.

However tired or trying some situations maybe, you need to be professional at all times.

If you are faced with a situation that you have not encountered before, use other experts to help you get this right. If you will be dealing with specific special needs, go seek advice on how best to communicate with your audience for example.

I recommend Next Page Books in Hitchin for some special needs advice and relevant reading material.

Control the room

Think about the age of the children in terms of room control. Clapping patterns might be ideal for primary school children, but inappropriate for older ones.

Be in charge, be firm and fair.

Work with the teacher. 

Different coloured chalks on a blackboard

How do they control noise in the class, emulate their methods, or introduce your own?  

Get buy-in from the pupils at the outset. Explain what you will be doing to ask them to stop talking and do that. Don’t start shouting over the class – you will lose your voice and control.

Rarely some teachers are not great at class control. I’ve been in classrooms where the teacher shouted all day and was disrespected by the class.  

Feel free to impose your own class control methods and ensure you get the class to listen.  

Who are the stakeholders?

The teacher may have booked you and wishes to demonstrate to the head or governors that it was a good investment.  

Help them achieve this. 

If they visit the classroom to see what’s going on, include them in activities if possible. Perhaps you could leave something behind, to demonstrate what the children have been working on. Gain feedback from the teachers/children to help justify the investment.

To every teacher out there who runs successful school events every day, I take my hat off to you. I’m in awe of the amazing things you do with our children every day. Be a teacher for a day and you will get to see how hard they work. Very rewarding work and worth all the effort.  

Wishing you good luck with your school events.

The best hot chocolate?

The best hot chocolate?

The leaves are turning, the nights are drawing in – it’s officially hot chocolate season once again. 

Chocolate milk with cream on top with autumn leaves scattered around the plate

I’m going to give you my simple tips for the best hot chocolate (in my opinion). Including a bit of history, I’ve shared a recipe for Aztec-style hot chocolate too.

Read on for a review of a new hot chocolate outfit that is a must-visit next time you are up North.

What do you consider the best hot chocolate? Here are my tips:

A simple recipe

Ditch the pre-made chocolate drinks.

Take some of your favourite chocolate, add milk, and heat for the best results.

Hot chocolate in tall glass with cream and sprinkles with a separate pot of mini marshmallows on the side

25g – 30g of chocolate in button form or chop into smallish chunks.  

Measure milk of your choice in the mug you will be serving it in.

Add the cold milk to the chocolate and gently warm in a pan, or in short bursts in the microwave.

Stir frequently, preferably using a whisk.

Serve with adornments of your choice (cream, mallows, grated chocolate, cacao nibs) or leave and drink straight.

Use 50/50 milk/water if you prefer something lighter.

It’s all about the chocolate

squares of white and dark chocolate in a pile

I prefer a good quality dark chocolate for the best hot chocolate. 70% or more in strength would be my preference. Remember the quality of the chocolate is not always reflected in the percentage of cocoa. It may be that you like chocolate that has a good hit of flavour, but has a lower cocoa content.

Remember the milk will sweeten the mixture, so try and go a little darker in your chocolate choice for more chocolate flavour.  

Mix chocolates. If you are not a fan of dark chocolate, then use milk and add a little dark to mix. It will enhance the flavour and add more depth to your delicious hot chocolate drink.

If you want to try something different, strong, and spicey, then try this……..

Aztec-style Hot Chocolate

This is a water-based hot chocolate recipe with lots of added spices.

100g dark chocolate (in button form, or broken into small pieces)

 25g brown sugar

 20g cocoa powder

Spices of your choice – I tend to add lots, including chilli, ginger, cardamom, clove, nutmeg, and cinnamon.

Heat 500ml of water, add the sugar and the cocoa powder, and bring to a simmer, stirring, for three to four minutes. Remove from the heat and leave for one minute. 

Add your chocolate and spices and whisk vigorously. Return to the heat bring back to the simmer for a further two to three minutes – it’s then ready to serve.

For some, this is an acquired taste, but I love the depth and spiciness of this drink. Your kitchen will smell wonderful with a heady aroma of chocolate and spice!

Cocoa Joe’s

Cocoa Joe’s, a small independent company is currently based in York and Patetley Bridge only. On a recent visit to Pateley Bridge, a local recommended I try out their hot chocolate. It was a fab experience.

There was a chocolate menu. 

Hot chocolate drink in white cup and saucer

You chose your hot chocolate drink based on the chocolate it would contain. An outfit after my own heart!  

The server was really helpful and let me taste various options before I decided on the strength I wished to go for. From white, ruby, milk, and many dark varieties of chocolate up to a 100% option. 

There were chocolates from various regions, single-origin chocolate and the server was knowledgeable about all the chocolates on offer.

Chocolate chosen, the buttons were melted into hot, frothy milk, some grated chocolate added to the top and that was it. Silky, full chocolate taste and completely satisfying and delicious. It’s up there as one of my best hot chocolates.

How do you take yours?

Please come and share your top tips and photos on my Facebook page!

What a fab idea for a new business!

History of chocolate

History of chocolate

Chocolate has a fascinating history.

Used as currency and later badged as liquid gold, such was its value!

At one time it was for MEN ONLY (but thankfully women have made up for that since).

It was only enjoyed by royalty and society’s elite for many years as it was too rare and expensive for the common people. We owe gratitude to the Quaker families, who decided chocolate was a better alternative to gin and made it more accessible for all.

Here’s a brief history of chocolate

Origins

Botanists believe that the first cocoa trees grew wild in the Amazon Orinoco approximately 4,000 years ago.

Cocoa beans were first cultivated by the Mayans when they migrated to the Yucatan peninsula in the 7th Century AD.



The Aztecs

Mayan writing for the word Kakau referring to chocolate

Aztecs conquered large parts of Mexico 700 years later and imposed a feudal system on the Mayans and other tribes.

All taxes were paid in cocoa beans! Cocoa beans became the common currency:
4 nibs (or beans) = a rabbit
100 nibs = a slave
Fraudsters would fill hollowed-out cocoa bean shells with earth.

Chocolate was consumed in liquid form – mixed from a block of prepared nibs (crude chocolate tablet). Chillies, other spices, and flowers were mixed with dried, roasted, and ground cocoa nibs, they also added cornmeal as an emulsifier (to absorb the greasy cocoa butter).

Ruling Emperor of the Aztecs, Montezuma would consume huge quantities of chocolate at ceremonies – often a 1,000 jugs in a night!

Who drank it?

Native Aztec with chocolate equipment and weapons

Chocolate was strictly reserved for men only!

It was only available for the ‘elite’ – and acted to show their prowess and standing as a tonic aphrodisiac!

Referred to as Xocolatl – which literally means ‘bitter water’.

The first Chocolate Entrepreneur?

Hernan Cortes, who conquered the Aztecs and introduced chocolate successfully to Europe.
Hernan Cortes

Tenochtitlan (now known as Mexico City) was the Aztec capital – which was invaded by the Spanish Crown in 1519, led by Cortes.

Cortes was intrigued by the Aztec’s consumption of chocolate.

Columbus introduced the cocoa bean and Aztec drink to Europe 20 years prior to Cortes, but at the time it was intensely disliked. European palates were not used to the spices and chillies used in the drink.

Cleverly, Cortes added sugar and vanilla to the brew and recounted tales of Montezuma imbibing the sacred drink. Cortes realised the possibilities of exploiting this ‘liquid gold’. He established plantations in Mexico, Trinidad, and Haiti. African slaves became as important to cocoa cultivation as the sugar industry.

Chocolates reaches Europe

For the first 100 years after Cortes’ discovery, the drink remained a preserve of the Spanish Court – it was extremely expensive and only afforded by aristocrats.

News of the drink spread to Germany, Austria, Flanders, Italy, and then France in the first half of the 17th Century.

Chocolate appears to reach London around 1650 – when it was branded as a nourishing drink.
Pepys describes the drink as a hangover cure in his diary notes.

There were two varieties – ordinary and royal (royal with a higher cocoa content and little sugar).

During the 18th Century, Europe saw a rapid increase in consumption. Still, only wealthy people could afford it as it was heavily taxed.

Chocolate Pioneers

By 1852 taxes decreased due to merits promoted by Quaker industrialists and larger imports. In 1850 1,400 tonnes were imported, by the 1900s this had multiplied nine-fold!

Most of the early cocoa entrepreneurs are household names:
Hershey, Cadbury, Fry, and Rowntree – owing their success to Swiss pioneer inventors: Caillr, Suchard, Peter, Nestle, Lindt, and Tobler.

Fry was the first to create a chocolate bar-shaped mould for chocolate.

Rudolphe Lindt was responsible for creating the process of conching to ensure we have smooth chocolate to enjoy.

In the UK, four great Quaker families: Cadbury, Fry, Terry, and Rowntree became involved with cocoa as they saw it as a healthy alternative to the menace of gin! They played a large part in making chocolate a food of the people, creating model working environments and housing for workers.

Fry was the first to put chocolate in a tablet form in the shape of the bar as we know it today (sadly no relation to Dawn Fry, but a good name to start a chocolate workshop business with!)



Food of the Gods

Cacao beans

Chocolate has today become part of a daily culture for all levels of society in the Western world.

“Theobroma cacao’ is the Latin name for cocoa. Theobroma literally means ‘food of the gods’. It contains ‘theobromine’ which is a natural anti-depressant!

Hurrah for chocolate – if all this history has made you crave some of the good brown stuff, then here are some delicious chocolate recipes to make at home.

It is good for us to take a moment to realise how easy it is for us to access chocolate in today’s world and be grateful that we can enjoy this wonderful food stuff whenever we choose. Its history may have inspired you to try some more expensive chocolate, here’s how to taste it properly.

Enjoy!

How to taste chocolate

How to taste chocolate

We are not talking about your everyday chocolate treats here. The taste of these is familiar to us and we tend to shove it all in without thinking too much!

How to taste chocolate properly, like a professional connoisseur is what we are going for here:

What chocolate?

It will likely be dark chocolate. There are many ‘notes’ to chocolate. It is a wonderful ingredient that can produce many flavour experiences such as nutty or fruity.

chunks of white and dark chocolate on a board with a wooden spoon filled with grated chocolate

There are, however, some fabulous examples of milk and white chocolate too at the gourmet end.

Don’t think just in terms of cocoa content. Quality is not necessarily about the cocoa content, but about the quality of the bean. Some dark chocolates have been highly roasted to disguise a poorer quality bean.

Raw chocolate has unroasted or very lightly roasted beans to really showcase the bean’s properties. There are some interesting (and slightly more challenging) options to try, depending on your taste.

Be prepared to pay a lot more for your gourmet chocolate bars.

Where do I go for gourmet?

Visit a posh chocolate shop and they should be knowledgeable about what they are selling and help you choose according to your taste.

High-end chocolate shops will often offer tasting sessions. These are well worth it, as you can try a few and find out what chocolate you enjoy the most.

A good supermarket will also have a decent amount of quality chocolate bars on offer too.

There are good online retailers such as Cocoa Runners. They offer a tasting club and have a fantastic array of chocolate bars on offer. When I’m running a gourmet tasting, these are my go-to suppliers.

Chocolate Guru

I’m going to share the wise words of a chocolate guru – Chloe Doutre-Roussel. The chocolate buyer for Fortnum and Mason’s for a number of years. Doutre-Roussel is highly regarded in the chocolate world. I believe she is around a size 6 and used to taste her way through a 1lb of chocolate every day. She would get up early, swim, and drink only water until her tasting was completed. Nothing was allowed to taint her tastebuds and ruin the full effect of the chocolate.

Here’s how to taste chocolate
(taken from The Chocolate Connoisseur- By Chloe Doutre-Roussel)

When presented with a square of chocolate:

  1. Look at it: what do you see? Colour? Shine? Texture? Blooming or discolouration?
  2. Touch it: what do you feel? How does the broken surface look: smooth or rough and bubbly? Sticky?
  3. Listen to it: what do you hear as you snap a square in half?
  4. Smell it: what do you find?
  5. Taste it: put a tiny piece in your mouth, chew it, then stop and allow it to melt.
  6. Concentrate on how you feel, and if there is any change in flavour of what your tongue feels over time.
  7. Look for flavours:
    • do you recognise them?
    • perhaps they evolve over time?
    • interact with each other, or do they seem to come in separate phases?
      is one more present and clear than the others, or do they combine?
    • rate their intensity.
  8. Good chocolate has three distinct phases. Try to distinguish them:
    • what you feel in the first seconds
    • what you feel while it slowly melts
    • now swallow, what you feel now. This phase is called the ‘end of mouth’.

The Finish

chocolate making

Like many, I only used to eat the cheapo chocolate that we find everywhere. Since I made chocolate my business, I’ve learned to really appreciate the finer chocolates out there. I find the everyday chocolate a little too sweet these days. I still enjoy a naughty treat now and again, but prefer the better quality stuff. It has so much more to it.

I want you to notice the finish – when you enjoy good dark chocolate, the flavour will stay in your mouth so much longer. We want a nice long finish!

Come us tell us what good chocolate you have been tasting over on my Facebook page.

Imagine if tasting chocolate was part of your business. It’s a tough job but someone has to do it!